Social Studio / Brand, content and publishing operations

Social media content and publishing management

Organize brand rules, content preparation, review, calendars and connected social accounts in a shared workspace.

PRODUCT VIEW

See how it works.

Social operations involve more than preparing one post. The team needs to manage which brand is speaking, its rules, who reviews the content and which formats an account can publish. Hubz Social Studio brings brand libraries, content preparation, publishing calendars, connected accounts and team access together as parts of that process.

Hubz.Workspace / Social StudioDK

EXPLORE THE PRODUCT

Social Studio

Sample view

Social Studio

Account / brandSample brand

ContentA detail from our latest work…

▧Sample media area

Facebook and Instagram publishing workflows are supported; other networks have separately reviewed connection and action scopes.

01Establish the brand foundation

02Prepare content together

03Proceed through an authorized account

Interface illustration using sample data. The layout is simplified to explain the relevant feature.

DETAILED FEATURE GUIDES

Explore the features in this module.

Social content preparationTrack the content lifecycle with brand-linked drafts, media, account targets and review steps.Brand libraryKeep brand name, website, logo, colors, connected accounts and graphic rules in a shared content-team record.Social publishing calendarReview plans using brand, account, provider, campaign and status filters, and preview eligible date changes.Social account connectionsReview connected accounts, providers and permission status, recognizing that publishing, comments and reporting differ across networks.Social comments inboxReview supported post comments with owners, tags and CRM relationships, and manage reply preparation against permission status.Social reportsInspect content states, target results and supported social metrics in period, account and campaign context.Social team accessAssign existing social roles to eligible workspace members and distinguish preparation, review, publishing and account management.Facebook Page publishingManage supported single-image, multi-photo and Reel workflows with Page permissions, content revisions and individual target results.Instagram publishing formatsPrepare single images, image carousels and Reels with captions, media order, appropriate cover options and account requirements.YouTube upload and schedulingWith separate upload permission, manage approved video sources, JPEG thumbnails, metadata language, visibility and eligible future publication plans.YouTube AnalyticsRead daily and period-level views, estimated minutes watched and average view duration for the selected channel and dates.Threads publishing and schedulingManage supported Threads sources, separate publishing permission, final content review and eligible scheduling states.Threads insights and repliesRead provider data with separate insights and reply permissions, and review a prepared public reply to an eligible original post before final approval.Basic Pinterest connectionCreate an authorization record in the limited Trial connection and manage reconnection, replacement and removal separately.Pinterest Sandbox PinPrepare a JPEG source with separate Sandbox permission; select an eligible owned PUBLIC board and exact Pin content in the final approval.X account connectionReview the candidate identity of the authorized X account and manage connection, reauthorization and removal without implying publishing access.Basic TikTok connectionEstablish a basic connection with the registered authorized Sandbox test account, while recognizing that publishing and profile-data access remain disabled.TikTok SELF_ONLY video pilotPrepare approved video for a private Sandbox account with SELF_ONLY visibility; review creator options, declarations and final status checks.Social content CSV importPreview titles and captions from a UTF-8 CSV for the selected brand. Explicit confirmation creates unapproved drafts owned by the content creator.Content library and repeat draftsCreate a new draft from eligible library content. Preview daily or weekly dates in the chosen time zone, then create a separate private draft for each date.Media preparation and format checksPrepare files for a single image, carousel or Reel. Check upload status, media order, previews and compatibility with the selected accounts.Saved publishing slotsSave a brand's weekday, local time and explicit IANA time zone. Preview the next valid occurrence to use when preparing a post.

FROM NEED TO OUTCOME

Where this helps.

When brand assets live in folders, approvals in chats and publishing dates in separate spreadsheets, the right content version becomes hard to identify. A connected account also does not establish permission for every action.

WHAT YOU CAN WORK TOWARDS

Preserve the context from brand to publication while managing preparation, human review and the actual provider action as separate steps.

STEP BY STEP

How to use it.

01
Establish the brand foundation
Organize the logo, colors, website and graphic rules. Identify the social accounts to connect and the team access within the relevant workspace.
02
Prepare content together
Use content records and the calendar. Review prepared copy and visuals in their brand context, keeping approval separate from production.
03
Proceed through an authorized account
Before publishing or taking another provider action, check account type, supported format and action permission. Track the outcome through the relevant records.

INSIDE THE MODULE

What can you do?

FOCUS 01⊙

Social Studio

▧

Brand libraryEstablish the brand foundation

Brand library

Keep logos, colors, website and graphic rules in shared records so content preparation starts from the same brand context.

FOCUS 02▤

Social Studio

◈

Content preparation and reviewPrepare content together

Content preparation and review

Organize drafts and use human review in the relevant workflows. A prepared draft does not mean publishing has been completed.

FOCUS 03↗

Social Studio

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Content and publishing calendarProceed through an authorized account

Content and publishing calendar

See planned content in a calendar. Give the team a shared view of which brand is preparing which content.

FOCUS 04◇

Social Studio

◇

Connected accountsEstablish the brand foundation

Connected accounts

Work with five social accounts in Professional or twelve in Business in total. This is a shared workspace limit across providers.

FOCUS 05⌁

Social Studio

▧

Permission-based Inbox and reportsPrepare content together

Permission-based Inbox and reports

Use social Inbox, reporting and other account actions within the relevant provider permissions. Assess content format and action scope separately for each network.

IN EVERYDAY WORK

What it looks like in practice.

Brand team

Different teammates prepare a campaign’s visual rules, content draft and publishing calendar.

Keep brand information and content records together to make review and publication preparation clearer.

Agency

Several brands need content while the team also considers separating different customers’ CRM data.

Organize brands and establish any separately required workspace structure for customer CRM data.

Scenarios are illustrative; they are not customer testimonials or measured performance claims.

KNOW WHAT IS INCLUDED

Plans, permissions and limits.

Professional includes five connected social accounts in total; Business includes twelve. Essential does not include social account access. Provider and account permissions are checked during setup.

Facebook and Instagram publishing workflows are supported; other networks have separately reviewed connection and action scopes.
Content production, design, advertising spend and community management are agency services.
A brand profile does not create a separate CRM database or customer data isolation.

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YOUR QUESTIONS

About this feature.

01What counts as one social account?

A connected Facebook page or Instagram account counts as an account. The plan allowance is the workspace total across providers, not a separate allowance for each user.

02Does every network have the same features?

No. Publishing formats, comments, Inbox and reporting depend on provider, account type and granted permissions. The networks and actions you need are defined before setup.

03Does creating a brand profile separate customer CRM data?

No. A brand profile organizes visual and content context. Separating different customers’ CRM data requires a separately designed workspace, membership and access structure.

MODULES THAT WORK TOGETHER

Explore related modules.

Email marketing

Manage campaign preparation, templates, audiences and delivery records in one place.

Integrations

Set up email, calendar, task-file and approved communication connections with the correct account, permissions and action scope.

Security and team access

Arrange team access through workspace membership, existing roles, enabled modules and connection permissions.